“So, what exactly do you do?”
You’d think after a career in marketing and communications, I’d have a better elevator pitch for myself… but here we are. 😅
I’m the founder of Entel Development, a marketing firm that works with businesses in two ways.
The first is project-based work, from branding and graphic design to websites, social media management, Search Engine Optimization (SEO), AI search optimization to help businesses get discovered on Google and AI platforms like ChatGPT, Gemini, and Claude… and more.
The second is fractional CMO services.
Which is usually where I get the blank stare followed by, “What the hell is a fractional CMO?”
And honestly, fair. 😆
A Chief Marketing Officer leads a company’s marketing, from strategy and budgets to making sure everything supports its goals. A fractional CMO does the same thing on a contract basis instead of as a full-time employee.
I come in and work alongside business owners as their marketing partner, helping them decide where to go, what to invest in, and how to get there.
And I don’t just create strategies… I execute them, too. I build brands and websites, create campaigns, manage ads, analyze results, and make adjustments along the way.
Most of my work happens in the digital world, but the goal is real-world impact. More calls, more customers, stronger relationships, and sustainable growth.
What I love most, though, is getting to know the people behind the brands. I want to understand what they’ve worked so hard to build, what they hope to accomplish, and what’s standing in their way. I love solving problems and bringing their ideas to life. My work is marketing, but my passion is helping people succeed.
Some days I’m building websites or campaigns. Others I’m planning budgets or discussing a business owner’s next move.
And on particularly exciting days, I’m trying to convince Meta that a business owner should, in fact, have access to their own ad account.
If you know, you know. 🙃
Sometimes a business needs someone to build something…
Sometimes it needs someone to lead its marketing…
Sometimes it needs both.
That’s where I fit in. 🖤
Best,
Jess